How We Turned a Failed Product into a Six Figure Business in less than a Month

Perfection Quote

Recently while doing an interview, I was asked “what do you attribute the overnight success of OptinMonster?” I chuckled a bit before responding. For most folks OptinMonster, our WordPress lead generation plugin, seems like an overnight success. However that was not the case. The first version of OptinMonster was a failure. But for those who…

Why “Unlimited” is Attractive

Brain

Nothing in life is unlimited including life itself, and most people know that. Then why do we buy into “unlimited” and sometimes even pay extra for it? I mean you can see it in so many industries: cellphone providers, restaurants, web hosting companies, resorts, etc. At one point or another, you’ve probably wondered should I…