Long Tailed Keywords
Do you know that half the people who claim themselves as seo experts try to rank for strong keywords. Let me use the most common examples. A typical directory owner would target the term “Web Directory”. But do you really think that people will type that in google? I don’t think so. That is just a vanity project to rank for such terms.
If I am researching for something, I want my key term to be very accurate, so if i am looking for a 3 column free wordpress theme, I won’t go in google and type wordpress themes, but I will go type in 3 column free wordpress themes. This keyword is called Long Tailed Keyword.
Many webmasters are interested in making money from adsense. I see alot of websites have adsense some where now a days because of the penalties caused by paid links. Well, the trick to make money through adsense is the more tragetted the better it is. Which means you need to rank for the long tailed keywords to get the targetted audience who will actually click on your ads.
When I call the general keywords a vanity project, Why I call them those is because they will cost you alot of money to make it to the top page, and staying there will require even more investment, and the return from those will not be as much as the return from the long-tailed keywords. The main keyword might get you 10 visitors a day, but 20 of the long tailed keywords will get you 20 visits which out numbers the 10 from that one main keyword.
As a blogger, I pick my titles very carefully because I know when i type this title most likely then not, My blog will show up for that long tailed keyword unless it is a competitive keyword. Since I have launched Balkhis, most of the Search Engine traffic is coming through the long tailed keywords.
A trick to rank higher for the long tailed keyword is to have those in your url and in the title, so for instance if the title of this post is Long Tailed Keywords, then the url of this post should be balkhis.com/seo/long-tailed-keywords
stay tuned and in my next post I will teach you guys how to set your permalink structure in a more seo-friendly way.
Hey, I am Syed Balkhi, The guy who is behind Balkhis Inc. I entered the industry back in 2002 not knowing a single thing. I barely spoke English at that time. In the past six years, my language barrier has been eliminated. Aside from English, now I also speak html, and php. Along with the languages I have also managed to master a few arts. Art of web-designing started when I first entered. Messing around with photoshop, I learned how to create my first web design. Now I founded a web designing firm Uzzz Productions. After running numerous amount of websites in various niche, I have mastered the art of web-development. Now I am compiling a resource of what I already know, and what I am learning on this blog. This resource is to help me if I ever need a guide to look back to, and it is help my fellow webmasters.
I some times get lots of visits but no clicks,so no money.Whats the reason for that and some times i get very little traffic,why?
No clicks is because your site might not be adsense optimized. Some sites have adsense placed in them in such a way that it blends in the content. Another reason for no clicks is not targetted ads. Very little traffic means no one is searching for that topic.
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OH k, i understand what your, so the next time i choose my keyword it should be something that would be easy to find.
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Love your posts,definitely gonna add your blog as my learning source.. Keep the good work..